Wednesday, 20 May 2015

Drop Peplum

Hello hello,

God it feels so good to be back in Finland for a few days. Even though I've been living in London for almost 4 years now and love the city (at least most of the time, not so much during rush hour or the fact that finding decent rye bread is a life-long battle), and I've been fortunate enough to meet so many amazing people, Finland is, and always will be, the place I call home. This is where I grew up, where my family and best friends live, and where everyone seems to understand this ludacris sounding set of humms and mumms we all call the Finnish language. This is also the country that gave most of us our first mobile phones courtesy of Nokia, the best chocolate and candy selection in the world thanks to Karl Fazer, Angry Birds, Moomins, and most importantly - this is where they keep the rye bread. I consider myself so lucky to have been born here, to a wonderful family and a wonderful home. Coming home is the bestest, wonderfullest, beautiest thing in the world.

Anyhoo, here's an outfit I wore to a friend's birthday party a while back. I've never been one for LPDs (Little Party Dresses), and most of the time I actually dress down when I go out, simply because I feel more at home at a pub gig or a warehouse party, than at a nightclub. I loved this outfit though, it was the perfect combination of dressy and casual - dressy drop peplum top, baggy smart pants, favourite heels, and a statement necklace.



GET THE LOOK
Top // H&M (similar here)
Pants // ZARA (similar here)
Heels // ZARA (similar here)
Necklace // ZARA
Bag // Mulberry
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Tuesday, 12 May 2015

Pick of the Day #1

There's really no arguing what Phoebe Philo has done for Céline. Let's just say she is a Goddess from Planet Fashion. The Caty sunglasses have quickly become a favourite amongst celebs and fashionistas around the world, and a new pair seem to be popping into everyone's Wish List Pinboards quicker than it takes your coffee to ground. And being the sunnies hoarder that I am, I was absolutely thrilled (my bank account balance, not so much) to discover that Sunglasses Shop are offering a -10% discount with the code 10UKDL on every purchase. I know what I'm doing with my tax returns now.
Beautiful Chiara from The Blonde Salad and Lhenzi from Rows of Ruffles with their Catys


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Friday, 8 May 2015

Bruges Snapshots

Hi y'all,

Here are some snapshots of our short weekend getaway to Bruges last month. The city is so picturesque and photogenic I ended up taking around a 1000 photos, most of which seem to feature my boyfriend's head/hair/nose/trainers (he loves to photobomb). Anyway, hope you can get some sort of an idea of the city and maybe get inspiration for your next travel destination.



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Wednesday, 6 May 2015

#InstaLately 1

Hi peeps, you know how sometimes life get's busy (like, all the time), and it's hard to find the time to do everything you would want to do? Yeah. Times like these more often than not I don't find enough time for this blog of mine, which does make me a bit sad. I like doing le blog. I should do this more often. Fortunately however, during emergencies like these we can thank the app store, technology, X-Pro II and Walden for the savior we all call our dear frenemy, Instagram. You can follow me for more pics @iida_hellgren but here's a few snapshots of what's been happening in my life as of late through the lens of my trusted sidekick Samsung Galaxy xx


1. As this year's Primavera festival is getting closer, I had to get my festival head gear stock in prima condition. These loves I found on Asos // 2 & 3 Visited Kew Gardens for the first time, looooved it, add this to your To Do in London lists people // 4. James Bay(be) performing the only James Baybe song I knew at Shepherd's Bush Empire

5. Delicious and well deserved day off brunch at HarvestE8 // 6. Inspecting the blossoms in Ealing // 7. Bell tower in Bruges. Such a cute little town, felt like we were walking in a fairytale // 8. Getting my locks in order by the lovely people at Salon Sin

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